Does Googlebot Support HTTP/2? Challenging Google’s Indexing Claims – An Experiment

Posted by goralewicz

I was recently challenged with a question from a client, Robert, who runs a small PR firm and needed to optimize a client’s website. His question inspired me to run a small experiment in HTTP protocols. So what was Robert’s question? He asked…

Can Googlebot crawl using HTTP/2 protocols?

You may be asking yourself, why should I care about Robert and his HTTP protocols?

As a refresher, HTTP protocols are the basic set of standards allowing the World Wide Web to exchange information. They are the reason a web browser can display data stored on another server. The first was initiated back in 1989, which means, just like everything else, HTTP protocols are getting outdated. HTTP/2 is one of the latest versions of HTTP protocol to be created to replace these aging versions.

So, back to our question: why do you, as an SEO, care to know more about HTTP protocols? The short answer is that none of your SEO efforts matter or can even be done without a basic understanding of HTTP protocol. Robert knew that if his site wasn’t indexing correctly, his client would miss out on valuable web traffic from searches.

The hype … Read the rest

October 17, 2017  Tags: , , , , , , , ,   Posted in: SEO / Traffic / Marketing  No Comments

How to Deal with Challenging Clients

Posted by CraigBradford

If you’re a consultant, you may not realise it, but a large (and difficult) part of your job is to manage people’s attitudes and behaviours. This task is made even more difficult because it is usually most apparent when clients are unhappy or disagree with you. Even the best consultants will have to deal with challenging clients at some point in their career. I want to share some of the things I’ve learnt from my experience so far as a consultant.

I firmly believe that when it comes to keeping clients happy, prevention is better than a cure. Most of the tips I’ve shared look at how to prevent clients from ever becoming a problem, but I also cover some tips to help resolve the problem as quickly as possible if things do go wrong.

1. Communication solves all problems

At Distilled, we have a saying that communication solves all problems. Over the years, I’ve found this to be true. If the problem can’t be solved by communication, it can almost always have been prevented by it. I don’t mean to recommend phoning your client "once a month" as standard, because good communication … Read the rest

February 25, 2013  Tags: , ,   Posted in: SEO / Traffic / Marketing  No Comments



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