Announcing 5 NEW Feature Upgrades to Moz Pro’s Site Crawl, Including Pixel-Length Title Data

Posted by Dr-Pete

While Moz is hard at work on some major new product features (we’re hoping for two more big launches in 2017), we’re also working hard to iterate on recent advances. I’m happy to announce that, based on your thoughtful feedback, and our own ever-growing wish lists, we’ve recently launched five upgrades to Site Crawl.

1. Mark Issues as Fixed

It’s fine to ignore issues that don’t matter to your site or business, but many of you asked for a way to audit fixes or just let us know that you’ve made a fix prior to our next data update. So, from any issues page, you can now select items and “Mark as fixed” (screens below edited for content).

Fixed items will immediately be highlighted and, like Ignored issues, can be easily restored…

Unlike the “Ignore” feature, we’ll also monitor these issues for you and warn you if they reappear. In a perfect world, you’d fix an issue once and be done, but we all know that real web development just doesn’t work out that way.

2. View/Ignore/Fix More Issues

When we launched the “Ignore” feature, many of you were very happy (it was, frankly, long … Read the rest

September 12, 2017  Tags: , , , , , , , , ,   Posted in: SEO / Traffic / Marketing  No Comments

Announcing MozCon Local 2017!

Posted by George-Freitag

Now that location-based searches are growing about 50% faster than any other type of search on mobile, what are you going to do to make sure you’re working on the front lines of this new, local-focused world? Well, you can start by joining us in Seattle for MozCon Local 2017 on February 27–28 for a day full of in-depth workshops from LocalU followed by an all-day conference from the top local speakers and brands.

You’ll come away with another level of understanding related to local strategy, citations, reviews, SEO local link building, content creation, and more, along with some incredible, tactical advice to get you improving your local game the second you get home (or at least your first day back in the office). Plus, you’ll be able to interact directly with speakers both during Q&A sessions and around the conference, and spend time getting to know your fellow local marketers.

So whether you’re a marketer with a portfolio chock-full of local accounts or a brand with hundreds or thousands of locations, MozCon Local 2017 is where you need to be.

Buy your MozCon Local 2016 ticket!


Some of our great speakers (lots more … Read the rest

November 21, 2016  Tags: , , ,   Posted in: SEO / Traffic / Marketing  No Comments

Announcing Moz’s New Beginner’s Guide to Content Marketing

Posted by Trevor-Klein

I’m thrilled to announce the next in Moz’s series of beginner’s guides:
The Beginner’s Guide to Content Marketing.

Content marketing is a field full of challenges. Creating content that provides great value to your audience what we’ve come to call 10x content is difficult enough, but content marketers also regularly encounter skeptical employers and clients, diminutive budgets, and you guessed it a noted lack of time to get it all done. You’re not alone. You’re fighting the good fight, and we’re here to back you up. So is Carl.

Meet Carl, the Content Cat. He’ll show up in every chapter of the guide for a little levity and to remind you that you’re in good company.

There’s no denying the importance of content marketing. In its annual study of more than 5,000 marketers, the Content Marketing Institute showed that about 70% of all marketers, B2B and B2C, are creating more content than they did one year ago. Nearly half of B2C marketers have a dedicated content marketing group in their organizations. While this guide is written primarily for those who are relatively new to content marketing, we’d certainly recommend that more advanced marketers take a … Read the rest

November 16, 2015  Tags: , , , , ,   Posted in: SEO / Traffic / Marketing  No Comments

Announcing the 2015 Search Engine Ranking Factors Study

Posted by Cyrus-Shepard

We’re excited to announce the results of Moz’s biannual Search Engine Ranking Correlation Study and Expert Survey, a.k.a. Ranking Factors.

Moz’s Ranking Factors study helps identify which attributes of pages and sites have the strongest association with ranking highly in Google. The study consists of two parts: a survey of professional SEOs and a large correlation study.

This year, with the help of Moz’s data scientist Dr. Matt Peters, new data partners, and over 150 search marketing professionals, we were able to study more data points than in any year past. All together, we measured over 170 correlations and collected over 15,000 data points from our panel of SEO experts.

Ready to dig in?

2015 Ranking Factors Study

We want to especially thank our data partners. SimilarWeb, Ahrefs, and DomainTools each gave us unparallelled access and their data was essential to helping make this study a success. It’s amazing and wonderful when different companies—even competitors—can come together for the advancement of knowledge.

You can see all of our findings within the study now. In the coming days and weeks we’ll dive into deeper analysis as to what we … Read the rest

August 11, 2015  Tags: , , , , , ,   Posted in: SEO / Traffic / Marketing  No Comments

Announcing the 2015 Online Marketing Industry Survey

Posted by Cyrus-Shepard

We’re very excited to announce the
2015 Online Marketing Industry Survey is ready. This is the fifth edition of the survey, which started in 2008 as the SEO Industry Survey, and has also been known as the Moz Industry Survey. Some of what we hope to learn and share:

  • Demographics: Who is practicing inbound marketing and SEO today? Where do we work and live?
  • Agencies vs. in-house vs. other: How are agencies growing? What’s the average size? Who is doing inbound marketing on their own?
  • Tactics and strategies: What’s working for people today? How have strategies and tactics evolved?
  • Tools and technology: What are marketers using to discover opportunities, promote themselves, and measure the results?
  • Budget and spending: What tools and platforms are marketers investing in?


This year’s survey was redesigned to be easier and only
take less than 10 minutes. When the results are in we’ll share the data freely with you and the rest of the world, along with the insights we’ve gleaned from it.

Take the survey

Survey importance

By comparing answers and predictions from one year to the next, we can spot trends and gain insight not easily reported through … Read the rest

March 3, 2015  Tags: , , , , ,   Posted in: SEO / Traffic / Marketing  No Comments



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