Archive for February 22, 2012
Meet Mozzers at #SMX West 2012
Posted by jennita
Conferences are always a great way to get out and meet the SEOmoz community. Luckily we have SMX West coming up next week and quite a few Mozzers will be attending, speaking, live blogging and tweeting. We want to get a chance to meet as many of you as possible so I forced everyone to decide on a schedule so you’ll know where to find us!
Before I get into talking about where we’ll be, it’s probably best to first introduce the Mozzers so you know who to look for.
.png)
Keri Morgret – @KeriMorgret
You all learned a bit about Keri a few weeks ago when we spilled the beans about the Community Team. In addition to all her great community work, she's also a freelance marketer and helps clients with both SEO and PPC. You will find her speaking on Wednesday at 3:30 pm on the Beyond the Google Adwords Tool: Advanced Keyword Research Tactics panel. She'll be talking about negative keywords and some ingenius ways to make sure you're not spending money on unnecessary keyword targeting.
February 22, 2012
Tags: #SMX, 2012, Meet, Mozzers, West
Posted in: SEO / Traffic / Marketing
No Comments
4 Competitive Reports Your SEO Will Die Without
In the world of search engine optimization, competitive intelligence is an indelible source of campaign sustenance. Knowing where competitors are ranking for key terms, and more importantly, why they might have better rankings than your site, is information you simply cannot go without. I am going to walk through a few different ideas that will help effectively analyze search competitors.
Of the many competitive research tools available, Open Site Explorer shines brightly above the alternatives. It’s very intuitive – first time users will find it incredibly easy to use. You simply enter your URL, along with up to 4 competitors, and you get lots of data to start analyzing.
Total External Links
External links are useful see how you compare to competitors in online conversation and presence, and will help you set goals in your SEO strategy.
Link building can be a numbers game, and this report will help you determine whether it’s quantity, or quality (meaning high value) links that you lack compared to other sites in your industry.
Total Linking Root Domains
The Total Linking Domains report gives you a look at the diversity of… Read the rest
February 22, 2012
Tags: Competitive, Reports, Without
Posted in: SEO / Traffic / Marketing
No Comments
![[Valid RSS]](http://blog.technetsource.com/images/valid-rss-rogers.png "Validate my RSS feed")