Archive for December 23, 2010

Linkscape is Faster, Link Analysis is Improved & Other Goodies

Posted by jennita


Yea.. Kinda like this.

Over the past few months our dev and product teams have been busy little bees working on some pretty exciting new enhancements and upgrades to the web app. Since it’s the holiday season… we might even liken them to Santa’s little elves building toys for all the good little SEOs around the world.

We’ve been rolling out quite a few updates each week. Some you’ve probably noticed, like the Linkscape index being updated faster and faster (Three cheers to Chas and Bryce for that!), while others may have gone unnoticed like fixing some pagination issues. I wanted to take this time to talk about a few of the bigger items we’ve released recently (even today!) and a few features you should watch for in the future.

Faster Linkscape Updates

As I mentioned above we’re all in a tizzy over here about getting the Linkscape index updated quicker. Bryce and Chas on the dev team have made some major improvements to speed, so be sure to thank them for your fresh new data. :)

We just had the latest Linkscape update yesterday, check out the stats for index 35:

  • 38,807,464,322 (38.8 Billion) Pages
  • 360,354,116

    • … Read the rest

December 23, 2010  Tags: , , , , , ,   Posted in: SEO / Traffic / Marketing  No Comments

An Over-Optimizing Nightmare: Staying Off Google’s Naughty List

Disclaimer: The below post illustrates a personal experience. The views and opinions expressed in this post do not necessarily reflect those of SEO.com or the work performed with their clients.

For the most part, link building is pretty straight forward and simple. You can publish your articles, request some directory listings, bookmark links, guest blog posts, request links from other webmasters or even purchase links if you’re feeling particularly rebellious. But keep in mind if you don’t have a strategy behind it, you might fall face-first into a ditch filled with sorrow and regret.

Many times so many of us start a website in hopes that in 5-6 months we might start seeing some decent cash rolling in. Because you need link building to attain those rankings, you need to make sure the links you’re acquiring match the progress that your website is currently at. Let me explain.

Most experienced search engine optimization professionals understand that you need a healthy balance of links. Building links in moderation and keeping a proper anchor text to non-anchor text ratio is crucial. If your entire backlink portfolio consists of anchor text links, it isn’t going to look natural to the search engines. … Read the rest

December 23, 2010  Tags: , , , , ,   Posted in: SEO / Traffic / Marketing  No Comments



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